The Top 7 Best MagicBrief Alternatives in 2026

MagicBrief is gone. The platform shut down on July 31, 2026, and the team behind it joined Canva to build a new product called Canva Grow.

If your team relied on MagicBrief, you probably used it for one of two jobs. Finding ad inspiration and tracking competitors, or reporting on the ads in your own account. Some teams used it for both. Now you need a replacement for whichever job mattered most.

That is why so many teams are searching for a MagicBrief alternative right now. In this guide, we compare the 7 best options on features, pricing and who each one is built for.

Why teams are looking for a MagicBrief alternative

MagicBrief no longer exists

MagicBrief shut down on July 31, 2026 at 8 PM EST. The platform is no longer accessible, and MagicBrief says data that was not exported before that date cannot be recovered.

Billing was cancelled for every customer, so nobody is paying for it anymore. But the boards, research and reports your team built there are gone with it.

Canva Grow is not a direct replacement

MagicBrief points users to Canva Grow. Its own FAQ calls Grow "a net-new product" that is built on the same DNA as MagicBrief, but "not a direct port."

Grow focuses on publishing ads and analyzing their performance, currently on Meta and TikTok. That is a good fit if you create and launch ads inside Canva. It is a different tool if your team mostly used MagicBrief for ad research.

Your research workflow needs a new home

Losing a tool mid-quarter hurts. Creative strategists still need proven angles for next week's briefs, and media buyers still need to know what competitors launched this week.

The fastest fix is to pick the tool that matches the job you actually did in MagicBrief. Then move your team over before the research gap starts showing up in your ads.

MagicBrief alternatives at a glance

Here is how the top MagicBrief alternatives compare on price and focus.

The 7 best MagicBrief alternatives in 2026

The list covers both jobs MagicBrief did. Adspo, Foreplay.co and GetHookd are built for research and inspiration. Canva Grow, Atria, Motion and Superads lean toward analytics on your own ads.

1. Adspo: the best MagicBrief alternative for ad inspiration

Adspo is an ad library and creative intelligence platform built for creative teams, media buyers and agencies. It gives you a curated gallery of winning ads from 10,000+ verified brands, with no duplicates and no low quality ads in the way.

Every creative is ranked by impressions. The #1 ad is the one with the most impressions, so you see what brands are putting real spend behind, not just what they are testing.

Adspo homepage showing winning ad creatives from top brands

Key features:

• Impression ranking and history. See which creatives brands are scaling right now and spot momentum early.
• Full creative context. Hooks, transcripts, ad copy, landing pages, target countries, creators and runtime for every ad.
• Browse by visual format. Filter for founder stories, demos, memes, before and afters, social proof and more.
• Unlimited brand tracking. Follow any brand and get alerted the moment a new ad goes live or a creative starts scaling.
• AI search. Ask for "beauty ads live for 90+ days with lots of impressions" and get the ads back instantly.
• Boards, workspaces and sharing. Rebuild your MagicBrief boards by angle, format or product, give each client their own workspace and share any board with a public link.
• MCP and API access. Pull creative data into Claude or build your own tools on top of Adspo.

Pricing and value:

Adspo has one plan with every feature included. It costs $29/month, or $19/month billed yearly. Extra team seats are $15/month ($10/month yearly). Every plan starts with a 7-day free trial, or 14 days on yearly.

There are no credits and no brand caps. You get unlimited brand tracking for $19/month billed yearly, less than Foreplay.co's cheapest plan, which does not include brand tracking at all.

Who should use it?

• Creative strategists who used MagicBrief to find proven angles for briefs.
• Agencies that need client workspaces and shareable boards.
• DTC brands that want to track every competitor in their niche.

Your MagicBrief boards are gone. Rebuild them on a library that shows you which ads are actually winning. See how the two compared on our MagicBrief alternative page.

2. Canva Grow: the official successor for launching ads

Canva Grow is the product the MagicBrief team built after joining Canva. MagicBrief describes it as a new creative analytics and ad performance product inside Canva, and it links to Grow straight from its shutdown notice.

MagicBrief shutdown notice pointing users to Canva Grow

Key features:

• Ad insights and AI ad creation inside Canva.
• Publishing and analytics for Meta and TikTok.
• Built by the team behind MagicBrief.

Pricing and value:

Canva Grow is available to all Canva users, including the free plan, with different usage tiers on each plan. Canva Business gives you the highest usage limits. MagicBrief customers were offered 6 months free on Canva Business, with codes to be redeemed by September 30, 2026.

Who should use it?

• Teams that already design their ads in Canva and want to launch and measure them in the same place.

Canva Grow is the natural next step if you used MagicBrief for analytics. If you used it for competitor research, you will need a dedicated ad library alongside it.

3. Foreplay.co: saving ads and writing briefs

Foreplay.co is one of the best known tools for saving ads and turning them into briefs. It is the closest match to MagicBrief's swipe file and briefing workflow.

Foreplay.co homepage

Key features:

• Swipe File to save ads, with a Chrome extension.
• Discovery, a feed of ads saved by the Foreplay community.
• Briefs on every plan.
• Spyder for brand tracking and Lens for analytics on higher plans.

Pricing and value:

• Basic: $59/month ($49/month yearly), 1 user, no brand tracking.
• Workflow: $175/month ($149/month yearly), 5 users, Spyder for 10+ brands and Lens for 1 brand.
• Agency: $459/month ($389/month yearly), 10 users, Spyder for 50+ brands.

Extra users cost $20/month. Every plan has a 7-day free trial.

Who should use it?

• Teams that mainly want to save ads and turn them into briefs.

Foreplay.co covers briefs well, but competitor tracking starts at $175/month. See our full list of Foreplay.co alternatives if that is a dealbreaker.

4. GetHookd: ad research plus AI scripts

GetHookd mixes an ad library with production tools. You search 13 million live Meta ads, then turn what you find into video scripts or cloned concepts in the same place, which covers a lot of what teams used MagicBrief's briefs for.

GetHookd homepage

Key features:

• Explore and save ads, with transcriptions.
• Brand Spy for competitor research.
• AI video scripts and Clone Ads to remix winning concepts.
• Store views with traffic, reviews and best sellers.

Pricing and value:

• Starter: $29/month ($19/month yearly), 1 seat, 50 credits a month.
• Pro: $49/month ($32/month yearly), 3 seats, 150 credits a month.
• Team: $79/month ($52/month yearly), 5 seats, 400 credits a month.
• Agency: $129/month ($83/month yearly), 10 seats, 800 credits a month.

Every plan has a 7-day trial for $0. API and MCP access comes with every yearly plan, and with Team and Agency on monthly billing.

Who should use it?

• Lean teams that want research and script writing in one tool.

GetHookd is good value if you want AI to write the first draft. Its AI features run on credits, so heavy production weeks can push you up a plan.

5. Atria: AI analytics and creative generation

Atria bundles an ad library, AI strategists, creative generation and analytics for your own ad accounts. If you used both sides of MagicBrief, it is one of the few tools that tries to cover both.

Atria homepage

Key features:

• Ad library with brand following.
• AI agents that analyze your ads and suggest what to make next.
• AI creative generation.
• MCP access on every plan.

Pricing and value:

• Core: $159/month ($129/month yearly), 5 seats, 50 brands, 4,000 AI credits.
• Plus: $599/month ($479/month yearly), 8 seats, 100 brands, 10,000 AI credits.
• Business: $1,199/month ($959/month yearly), 15 seats, 200 brands, 25,000 AI credits.

Extra seats are $20 each. You can sign up for free and get 1,000 free credits.

Who should use it?

• Teams that want research, analytics and AI generation in one tool and have the budget for it.

Atria is the most complete swap for MagicBrief's full feature set. It is also priced for it. Read our Atria alternatives guide for cheaper options.

6. Motion: creative reporting for bigger ad budgets

Motion is a creative analytics platform that shows which of your own ads are working, why, and what to make next. If you used MagicBrief mainly for reporting, Motion is the most established option.

Motion homepage

Key features:

• Creative analytics, ad leaderboards and AI tagging.
• Reports, briefs and alerts delivered in Slack.
• Inspiration, benchmarks and MCP access.
• Unlimited seats and ad accounts.

Pricing and value:

• Starter: $750/month for up to $50k in monthly ad spend.
• Pro: $1,200/month for over $50k in monthly ad spend.
• Growth: custom pricing for over $125k in monthly ad spend.

Motion offers a trial with no credit card required.

Who should use it?

• Brands with significant ad spend that need deep reporting on their own creative.

Motion is built for your own data, not competitor research. Many teams pair it with an ad library like Adspo.

7. Superads: affordable ad reporting with AI

Superads calls itself an AI paid media expert. It pulls your ad campaigns into one place, spots trends and helps you make creative decisions, for a fraction of Motion's price.

Superads homepage

Key features:

• Unlimited reports, boards and workflows.
• Superads AI to analyze your ad performance.
• AI tagging of your creatives.
• An inspiration tool for new ideas.

Pricing and value:

• Professional: from $125/month billed yearly ($1,500/year), for up to $100k in monthly ad spend. Each extra $100k of spend adds $100/month.
• Enterprise: custom pricing.

Professional comes with a 14-day free trial, and there are no fixed contracts.

Who should use it?

• Smaller brands and agencies that want creative reporting on a budget.

Superads is one of the cheapest ways to replace MagicBrief's reporting. Like Motion, it covers your data, not your competitors'.

Key criteria when choosing a MagicBrief alternative

You are not just buying software. You are buying back the time you lost when MagicBrief closed.

Moving tools is a chance to fix what did not work before. Focus on these four things.

Match the tool to the job you did in MagicBrief

List what your team actually used every week. Research and inspiration point to an ad library. Reporting on your own ads points to an analytics tool.

Trying to replace both with one expensive platform is often slower and pricier than two focused tools.

Signal over volume

A library of millions of ads is useless if you cannot tell which ones work. Look for ranking by real signals, like impressions, runtime and how many variations a brand is running.

Adspo ranks every creative by impressions, so the ads getting the most spend rise to the top.

Competitor tracking without limits

Your competitors launch new ads every week. Check how many brands you can follow on the plan you can afford.

Some tools cap you at 50 brands or put tracking behind a $175/month plan. Adspo lets you track unlimited brands on every plan.

A tool that is built to stay

MagicBrief's shutdown is a reminder that switching costs are real. Pick a tool with simple, public pricing and a clear focus, so you know what you are paying for.

Adspo has one plan with every feature included. See it on our pricing section.

Final verdict: which MagicBrief alternative is right for you?

There is no single best tool for everyone. It depends on which part of MagicBrief you used.

• Creative strategists and media buyers: You need to know which ads are winning right now. Adspo gives you ranked, curated ads and unlimited competitor tracking from $19/month.
• Teams that build ads in Canva: Canva Grow is the official successor and covers launching and analyzing ads on Meta and TikTok.
• Teams that live on briefs: Foreplay.co keeps the swipe file and brief workflow close to what you had.
• Lean teams that want AI to draft scripts: GetHookd pairs an ad library with AI scripts, from $19/month billed yearly.
• Teams that want everything in one tool: Atria covers research, analytics and AI generation, from $129/month billed yearly.
• Brands with big ad budgets: Motion gives you the deepest reporting on your own creative.
• Smaller teams that want reporting on a budget: Superads starts at $125/month billed yearly.

For most creative teams, the answer is simple. Pick the tool that shows you what is working, lets you track every competitor and does not charge you for features you never use.

Wrapping it up

MagicBrief is gone, and your team still needs to ship winning ads next week. The right replacement depends on the job you used it for.

If that job was finding proven ads and tracking competitors, Adspo gives you everything in one simple plan:

• A curated library of winning ads from 10,000+ verified brands
• Creatives ranked by impressions
• Unlimited brand tracking and alerts
• Workspaces, boards, public share links, MCP and API access

No credits, no brand caps. Try Adspo free for 7 days and rebuild your swipe file today.